BMW’s Make in India strategy|An exclusive insight

November 7, 2017 10:34 am

Celebrating the Make in India initiative, luxury car manufacturer BMW India has increased the level of localisation at its facility in Chennai to 50 per cent. Legendary cricketer and avid BMW enthusiast Sachin Tendulkar marked the occasion by assembling a 5 Series car – the 520d variant – using parts supplied by Indian auto component manufacturers.

Category: Business